Why Your Brain Treats Money Like Gas Station Sushi
by Tracy Latona
Have you ever wondered why some people can’t hold onto money like it’s covered in butter at a hot yoga class?
You’ve probably heard that budgeting and setting SMART goals are all you need for financial success.
That’s like saying all you need for a marathon is shoes and water. Sure, they help, but there’s much more to the story.
Here’s what YouTube videos and money classes miss:
When money feels scary or uncomfortable, your brain treats it like gas station sushi. Something to get rid of ASAP!
That’s why lottery winners and those who receive an inheritance often end up broke faster than Uncle Bob disappears when it’s his turn to pick up the check.
After nearly 5 years of coaching and helping my clients collectively pay off over $1.5 MILLION dollars of debt, I’ve discovered that true financial abundance requires more than budgets and penny-pinching.
What’s missing is the internal transformation piece – changing how you view yourself and your relationship with money.
The key that’s been missing from your finances is this identity shift.
When you transform from “I’m terrible with finances” to “I AM a good steward of God’s resources” and “I AM a confident money decision maker” your actions align with your new identity, and your bank account grows with you.
This internal transformation has been missing from financial guru’s YouTube channels and your well-meaning (but broke) cousin’s advice.
That’s why I created the Steward and Grow Method, addressing both practical tactics AND the internal transformation you need for money to feel stable and safe.
Here’s what we do that makes the lasting change you’re craving:
✓ Create structure and organization for your money, so you know where it’s going instead of wondering where it went. This stops SO MUCH money stress.
✓ Ignite a vision of what you want your future and finances to look like, creating bite-sized goals that build discipline and motivation for the long term.
✓ Transform how you think and feel about money, so you create new mindsets, habits, and behaviors. This is the piece that helps money feel stable and safe, so you can manage large amounts with ease instead of anxiety.
And guess what? We extract this wisdom straight from Scripture, discovering what the Bible ACTUALLY teaches about wealth and your identity as God’s Steward.
Imagine this:
→ Not feeling that stomach-dropping panic when unexpected expenses appear (Dog goes to the vet? You tell them do whatever it takes to make them better without worrying about Care Credit).
→ Writing that fat check to your church’s missionary without fear of having enough for your own household
→ Leaving a legacy of good money habits and mindsets to your kids instead of stress
That’s what The Steward and Grow Method does!
Ready to stop letting your brain treat money like something toxic?
I have a few spots open this coming week for Money Strategy Sessions where we’ll:
- Uncover what’s really keeping you from your financial goals
- Create a clear roadmap and plan so you go from where you are to where you want to be
- Help you decide if working together is the right next step for you to reach your goals faster than you thought possible
BOOK YOUR MONEY STRATEGY SESSION HERE
Let’s get your brain and your bank account working together instead of against each other.
Cheering you on,
Tracy
P.S. These spots fill up fast because people finally realize they don’t have to stay in the same money patterns forever. Don’t wait – your future self will thank you.