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Category: The Conscious Consumer

Thoughts on why people buy – or postpone buying – life insurance. I often call upon studies of neuroscience, psychology, religion, and spirituality to explain consumer behavior.

LIFE INSURANCE IS BOUGHT, NOT SOLD

When I first started selling life insurance with a career company, my instructors claimed repeatedly that life insurance was sold, not bought. Their rationale was this: People do not like talking about death; They therefore do not like talking about…
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A SIMPLE WAY TO AVOID A FAMILY FEUD

You know you have had a good day as a life insurance salesman, if you have helped your client solve a messy problem with a simple solution 🙂 My client Mike was the founder and owner of a very successful…
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WHAT I DO AND HOW I CAN HELP

Do you want to know what sets me apart from other businesses? I am dedicated to putting my clients’ best interests first and making the life insurance process streamlined and clear. My passion is to ensure that my clients have…
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SURPRISE! YOUR TERM INSURANCE RATE IS RENEWING AT AN ASTRONOMICAL PRICE!

There’s a good chance that when you first purchased your term insurance policy, you were focused on finding low-cost coverage. You were just starting a family, buying a house, building a business, and stretching your money thin due to other…
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HOW HEALTHY ARE YOU FISCALLY AND PHYSICALLY?

“Health and wealth” are really two sides of the same coin.  Let’s first take a look at fiscal health. People who enjoy fiscal health develop the means to pay their own way. They maintain reliable sources of income, including jobs, businesses,…
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A PURCHASE THAT MAKES BOTH FINANCIAL AND SPIRITUAL SENSE

Sometimes you find out the coolest things about your clients 🙂. Marv (not his real name) was an executive who had purchased a substantial life insurance policy for the benefit of his wife and young children. We had done a financial needs…
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Should I Buy Life Insurance For My Cat?

Estate planning for pets is a big field now. The majority of American homes have one. Attorney Rachel Hirschfeld points out that pets are property, so their care becomes an issue if the owner predeceases them. This is especially true…
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DO YOU REALLY UNDERSTAND YOUR FINANCIAL ADVISOR?

I’ve recently been featured as guest contributor in Advisors Magazine.  You can read the article here.
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ARE YOU A KULAK?

Politicians who promote socialism are actually promoting asset forfeiture.The world has seen this before. Remember Joseph Stalin? Of course, once one person is designated as a kulak – one who is “obscenely wealthy” – everybody becomes a candidate. Once the…
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THE TEAM YOU NEED TO ASSIST AGING PARENTS

The folks at Aging.Parents.com were recently featured in Forbes. They have solid advice for a growing concern among many people in their 50s and 60s: how to assist parents who are aging and losing their independence. The challenge becomes even…
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